Connect 2 Sell: Why You Must Stop Selling and Start Leading

Salespeople who lead their prospects through the buying process achieve better results. In this engaging and cogent course from Deb Calvert, author of the hit book DISCOVER Questions Get You Connected, you'll learn that while buyers resist being sold, but they welcome being led. You'll learn how to quickly build connections and ask the right questions that help you lead your buyer to a solution that makes the most sense for them. 

In this course you learn:

  • How to stop selling and start leading
  • Why questions matter far more than a good presentation
  • Why you should focus on opening rather than closing and why this leads to faster outcomes
  • Groundbreaking new research with buyers and sellers.
  • 3 emerging mega trends in selling so you can get ahead of the curve.
  • The #1 reason you can hold your head high and take pride in the noble profession of selling.

It's one of the most significant shifts in economic history - buyers demand that sellers behave differently. But how? Buyers resist being sold, but they welcome being led. So, if you want to make more sales, you need to Stop Selling and Start Leading!  

 

Course Curriculum Get Started

Section 1: Course Overview

  • Topic 1About Deb Calvert
  • Topic 2Course Summary

Section 2: Stop Selling - Start Leading

  • Topic 1Leading vs Pushing Buyers
  • Topic 2Start Leading Infographic
  • Topic 3Lead to Succeed

Section 3: Getting in the Door

  • Topic 14 Keys to Opening the Door with Buyers

Section 4: Delivering a More Impactful Buying Experience

  • Topic 1Shifting from "I" Focused to "Buyer" Focused
  • Topic 2The Empowered Buyer
  • Topic 3It's All About the Buying Experience

Section 5: Discovery

  • Topic 1Better Questions Close Bigger Deals

Section 6: Effective Communication Connects

  • Topic 14 Clarity Violations

Section 7: Closing

  • Topic 1Open Before You Close

Section 8: Bonus

  • Topic 1The Art of Connecting with Buyers

ANNUAL PASS – BIG SAVINGS Get the freedom of unlimited access to all current and future public courses for a full year - on your desktop and mobile device - for one low investment. Learn More

Special Offer: For a limited time the Annual Pass is only $999.00

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