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FREE Sales Training Delivered to Your Inbox

More than 360,000 sales pros build their skills with Sales Gravy each week!

Kendra Lee

Kendra Lee is a top IT seller, sales advisor and business owner who knows how to shorten time to revenue in the SMB market in innovative ways. She is the author of the best selling book Selling Against the Goal: How Corporate Sales Professionals Generate the Leads they Need.

In 1995 Kendra founded KLA Group. Specializing in the IT industry, KLA Group helps companies rapidly penetrate new territories, break into new accounts and shorten time to revenue with new products in the SMB market.

Under Ms. Lee's direction, her organization has assisted sellers in increasing referrals more than 328% in just 7 weeks, penetrating SMB markets in just 6 weeks, driving new client acquisition more than 31% year to year, and increasing annual revenue.

Specializing in the IT industry, KLA Group works with manufacturers, distributors, and channel resellers launching new product offerings, penetrating new markets, or experiencing mergers and acquisitions to penetrate new markets, break in and achieve forecasted revenue projections in the SMB market.

Ms. Lee has been a featured on improved sales performance and learning and development at various international conferences such as Sales Performance Conference, SHRM, Training, CompTIA Breakaway, Strategies for Success, Software Business, and the Ingram Micro Invitational.

Ms. Lee won a 2002 Leadership and Mentoring Award from Women in Technology and was a finalist for the 2004 and 2005 Denver Business Journal Outstanding Women in Business Award. She is an active member of CompTIA, WBENC, NAWBO, Sales and Marketing Training, and the Denver Chamber of Commerce. She is a Leadership Giver and donates her time to training campaign reps for Mile High United Way.

KLA Group has helped a broad range of small entrepreneurial companies and large multi-million dollar companies in the high tech industry speed time to revenue with new products, break into new markets, and exceed forecasted revenue projections. 

All Articles by Kendra Lee
  • Email Responses Can Come Back to Haunt You
  • Don't Make Lead Generation Harder Than It Has To Be
  • Are Your Customers Making You Break Out in Hives?
  • What Makes A Salesperson Indispensable?
  • Five Ways to Freshen Up Your Prospecting Approach
  • Clean Up Your Email
  • The Stalker Approach Is No Way To Get An Appointment
  • Lead Generation Is Not Just An Activity
  • 15 Sales Metrics to Monitor Sales Growth
  • Why Your Emails Aren't Working
  • Define Next Steps to Keep Sales Process Moving
  • Don't Believe In Your Product? Neither Will Your Customers
  • LinkedIn Is More Than Just a Prospecting Tool
  • Sales Is Not Hustling - If You're Doing It Right
  • My Cold Calling Epiphany: A Better Way to Prospect
  • 3 Tips to Expand Your Social Media Sphere
  • The Visibility Vacuum of Sales
  • Sales Prospecting Games: Make Selling Fun
  • Don't Fall Into The Prospecting Rabbit Hole
  • Win More Sales With Better Testimonials
  • Six Tips To Stand Out On Twitter
  • Top 5 Essential Prospecting Tips
  • Listening to Your Prospects' Silence
  • How To Set Key Performance Indicators When Prospecting
  • Maximize Your Prospecting Campaigns With Social Media
  • 7 Tips for Writing Better Sales Content
  • When the Selling Stops, Whose fault is it Really?
  • Multiple Lead Generation Strategies Builds Recognition ROI
  • Don't Give Up - Change Your Year-End Prospecting Strategies
  • 5 Cold Call Mistakes that Sales Reps Should Avoid
  • Don't Make Your Prospect Pick a Meeting
  • Goals for Lead Generation Versus Goals for Sales Prospecting
  • 4 Ways to Recapture Your Email Audience’s Attention
  • NO Means ON - Recognize the Opportunity in Every No
  • 12 Tips to Close Your Deals in December
  • Your Sales Career Depends on This One Thing
  • Align Your Marketing Message with Your Target
  • Why Sales and Buying Processes Matter in Email Campaigns
  • Salespeople Should Be Cautious About Database Cleansing
  • Protect Your Sales Leads: Lessons from the NFL
  • Why You Should Be Wise with LinkedIn Endorsements
  • Here's Why A Sales Career Is The Profession To Be Proud Of
  • Don't Be a Pretender! Email Prospecting Messages Should Be Genuine
  • Revenue Goals and The Secret to Consistent Success
  • How to Turn the Year-End Slowdown into Surprising Sales
  • Increase Your Email Response Rate
  • Easy Steps To Reach Sales Goals
  • Email Prospecting Is Hot
  • Turn Your Dream Into Numbers
  • The Top Five Techniques To Use Personal Letters As Prospecting Tools
  • Give Your Email an Extreme Makeover
  • Overcoming Prospecting Challenges: What's Holding Your Prospecting Back?
  • Social Media May Be The Marketing Legs You Need!
  • Sales Tools to Increase Your Odds for Success
  • Prospecting: The Conversation Dilemma
  • Prospecting Letters as a Strategy
  • How to Create a Steady Flow of Warm Prospects
  • No Voicemail = A Missed Opportunity
  • Increase Attendance at Your Events with Social Networking
  • Increase Your Sales with Actionable Emails
  • Cold Calling Isn’t the Only Way to Get Prospects
  • When Sales Training Isn’t Working
  • Refine Your Referral Strategy and Fill Your Sales Pipeline
  • Use Testimonials to Attract Prospects and Win Sales

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