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Posts Tagged "cold calling"


by Kendra Lee When I started in sales with IBM in the late 1980s, cold calling wasn’t what most salespeople today know it to be. We didn’t pick up a phone, dial a list of prospects, and hope to have a few, quality conversations. Instead, cold calling involved going door-to-door and actually meeting with people face-to-face. Rejection in that context was slightly more embarrassing and difficult to swallow than having someone simply...

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Old school cold calling isn’t gonna cut it anymore.  You need more! Try this multifaceted method and you will see your sales soar! by Kendra Lee Getting the attention of prospects is an age-old challenge. With contacts busier than ever before, you can’t rely just on cold calling or email. Rather, it’s essential to take a multifaceted approach to get through to them. If you’ve combined cold calling and email, likely you’ve...

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by Wendy Weiss, The Queen of Cold Calling What can strike terror into the heart of even the most successful sales professional or entrepreneur? What can crush self confidence, destroy self esteem and leave even the most seasoned quivering with humiliation and defeat? The Terror of Cold Calling. Top Ten Tips for Terminating Telephone Terror 1. Make telephone calls. Few things are more terrifying than the unknown. The fear you create...

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By Jill Konrath You’ve probably heard lots of people tell you that cold calling is dead, dead, dead. That’s not true. Lots of people are still doing it — but they’re no longer dialing for dollars. Here are 3 cold calling strategies savvy sellers use to get new opportunities: Do their homework. Research the organization to understand the decision maker that they’re calling on and learn the key issues and...

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By Wendy Weiss, The Queen of Cold Calling “Go through the ‘no’s’ and hang ups until someone finally says, ‘yes.’” Ecch! No wonder so many people hate cold calling. “Rejection comes with the territory. If you’re going to cold call you’re going to have to deal with people saying ‘no’ to you, screaming at you and hanging up on you.” Ecch! Who wants to do that? This go through the “no’s” until you get a...

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