So, why do salespeople treat women differently and make buying so challenging? Do salespeople really believe that they can short change women? They are sorely mistaken if they do. When a woman is dissatisfied, angered, or disrespected, regardless if she is with a man or not, the chances of making a sale drop to 0%. It’s time that salespeople open their eyes and see that their biggest customer group is women. It’s time...Read More
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